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Website Marketing

You’ve got the superior product or service. You have an amazing website. You even have the best customer service around. Unfortunately no one knows you exist, and there’s a reason for that; with over 110 million public websites out there, there’s a good deal of competition in just about every known niche. That’s why it’s important to not only set your website apart from its competitors, but increase its overall visibility through online marketing. There was a time when purchasing a quarter page in the local newsletter equated to targeted marketing. Not anymore. An effective online marketing campaign can be directed at your target demographic, and provide you with the analytics that show who came to your site when, how long they spent there, and where they came from. Most importantly you can determine, down to the penny, your return on investment; online marketing is performance based. The amount you spend directly correlates to how many viewers converted to customers. It’s that simple.

eCommerce Marketing

  • Pay Per Click (PPC) Management
  • Email Marketing Services
  • Search Engine Optimization
  • Social Media Optimization

  • Our conversion-based PPC Strategy targets the highest qualified traffic and we provide a custom tailored marketing strategy that will maximize your sales and ROI. Dedicated PPC Experts who work for you! Unlike other agencies, we do not rely on automated management programs to manage your PPC campaigns, instead you will have a dedicated PPC expert working your account providing you with the highest level of custom management and service available. We are your dedicated partner to bring eCommerce success to your business. We are a proven industry leader with a decade of award winning PPC management.

    With our PPC Strategy we will:

    • Provide affordable plans and pricing for businesses and budgets of all sizes
    • Identify and stop the excess spending you are already experiencing with your keyword costs
    • Maximize your order sizes
    • Exceed industry ROI
    • Provide detailed reporting and regular one-on-one conversations to keep you informed of PPC performance
    • Continue to test and target your PPC program for additional opportunities
    • Provide you complete transparency which allows you full access to accounts at all times.

  • Targeted, personal and cost-effective email marketing.
    Email marketing has a higher return on investment than other forms of eCommerce marketing because you are communicating directly with people who have already expressed an interest in your brand. However, there is a lot more to successful marketing emails than whipping up some quick sales copy and hitting send. There are best practices, regulatory compliance and branding to consider. There is a list to build and maintain. RICOSHOCKS is a full-service email marketing company offering a complete email marketing solution for businesses and lists of any size. Utilizing high-end email marketing software, the highly-skilled email marketing specialists at RICOSHOCKS are able to manage your list and create compliant, targeted campaigns that convert.

    Well-executed email marketing campaigns drive new and repeat business to your store and keep your brand top-of-mind. Our managed email marketing services help you achieve that, and include the following:
    Personalized service
    Work one-on-one with a single, dedicated email marketing specialist who will get to know your business, your customers and work to develop and execute campaigns.
    Consultation & set-up
    We can cleanse, segment and import your existing email list, plus consult you on best practices and develop your first email campaign.
    Professional design & content
    Sizzling subject lines get an open. Words and visuals work in tandem to get click-throughs and, ultimately, sales. Our email marketing solution offers varying levels of template and graphic design and copywriting.
    Campaign measurement & management
    We’ll help you make sense of your sends and use this valuable analytical data to strategize future campaigns.

    You’ve got the captive audience. Now increase your open- and click-through rate (and revenue!) by partnering with an email marketing company with unsurpassed success.

  • The talent & dedication at RICOSHOCKS exceeds that of a typical search engine optimization (SEO) firm:
    Versatility
    We have several SEO service offerings, from copywriting to complete management. We'll help you choose which is right for your business.
    Creativity
    Original, compelling, keyword-rich content your customers – and the search engines – will love.
    Personality
    You can bet our fun, energetic and vocal specialists can capture and convey your voice well.
    Accountability
    Receive tangible deliverables, plus monthly, detailed reports and regular phone calls to keep up-to-date on all SEO efforts.
    Integrity
    We look out for your long-term success and use only the most ethical practices.
    Visionary
    We're always on the cutting edge of the latest trends and tools in search engine optimization.

     Successful SEO campaigns take time. Don’t let anyone promise you differently! RICOSHOCKS has a proven track record of increasing visibility for our clients – the right way.
     Ranking well in major search engines leads to increased traffic and higher revenue potential and, when you are successful with SEO, you are likely to spend far less on paid eCommerce marketing efforts. But, SEO isn’t exactly free either; a quality campaign takes time to develop and manpower to maintain. There is no one-size-fits-all solution for search engine optimization services, but there is a one-stop search engine optimization company: RICOSHOCKS.
     Your dedicated SEO account manager will develop and implement a unique SEO strategy for your business. Our experienced search engine optimization specialists then blend creativity and best practices to produce solid on- and off-site results to increase your organic traffic. SEO services we may employ include competitive keywords, content writing, social media, link building, press releases and blogging.

     

  • Attract and interact with SMO.
    With over 500-million Facebook accounts and Twitter counting up to 50-million tweets per day, it is no wonder companies online and off are focusing on attracting and engaging customers via social networking channels. Social media optimization (SMO) allows companies to build relationships with current and future customers on a more personal level — as well as drive traffic and sales to an online store. Social media optimization is an eCommerce marketing method most effective when there is someone dedicated to managing the channels. Lack of time is the number one reason we hear from store owners who have yet to embrace SMO. Stale, inactive and spammy Twitter and Facebook accounts do anything but socialize. Enter RICOSHOCKS, the creative social media company that can get your brand the social buzz it needs.

    Our social media optimization specialists will help define your audience, develop your strategies and then the fun part — serving as your ‘virtual vocal chords’! We capture your voice and communicate with your audience as a representative of your brand. We offer a variety of managed social media services, either standalone or within our SEO services. Our SMO services include:

    • Twitter management
    • Facebook page management
    • Social media monitoring
    • Social media optimization reporting